Creative technology for experiences that react, generate and perform.

Immersive environments, real-time systems and interactive experiences for brands, artists and institutions.

● Now showing01 / 03

Cinesthesia

IMMERSIVE AUDIOVISUAL EXPERIENCE

About Effet Mère ↠
— S/01

Real systems, shipped under live conditions.

All projects →
Spicy Sofi

Spicy Sofi

Spicy Sofi · Morninglory Paris · 2026–present · Art direction

Vigilance Zero

Vigilance Zero

Morninglory Paris · 2026 · Live A/V

ClassZ · Manifesto film

ClassZ · Manifesto film

ClassZ · 2026 · Motion design

SPECTRUM: The Birth of Light

SPECTRUM: The Birth of Light

GAT Assurances · 2026 · Immersive

NeoPhi · Motion design system

NeoPhi · Motion design system

NeoPhi · 2026 · Motion design

BYD Dolphin SURF Launch

BYD Dolphin SURF Launch

BYD Tunisie · 2026 · Brand activation

Phénix bbj · Business and WSAYA

Phénix bbj · Business and WSAYA

Phénix bbj · 2026 · Music video

Les 100 Violons · Zied Zouari

Les 100 Violons · Zied Zouari

Zied Zouari · Le Pro Events · 2026 · Live A/V

ACCESS PROTOCOL · Cyberpunk Halloween

ACCESS PROTOCOL · Cyberpunk Halloween

Morninglory Paris · 2026 · Brand activation

Carrousel CGI · Fête de la Musique

Carrousel CGI · Fête de la Musique

CRK Maroquinerie · 2026 · CGI

mauritalent.com

mauritalent.com

MAURITALENT SARL · 2026 · Web

piconsult-mr.com

piconsult-mr.com

Pi Consult · 2026 · Web

Cinesthesia · Morninglory Immersive

Cinesthesia · Morninglory Immersive

Morninglory Paris · 2026 · Immersive

Mapping Oudhna

Mapping Oudhna

Regional Commission for Cultural Affairs, Ben Arous · 2026 · Projection mapping

Morninglory Paris · Content and visual direction

Morninglory Paris · Content and visual direction

Morninglory Paris · 2026 · Content

RADIANCE

RADIANCE

FMRXR Studio · 2026 · Interactive web

SPICY AIRPORT

SPICY AIRPORT

SOFI AIRLINES · Spicy Sofi · 2026 · Interactive 3D

LE SON DE LA TERRE

LE SON DE LA TERRE

2026 · 3D viewer

FMRXR LABS · LIVE SHADERS

FMRXR LABS · LIVE SHADERS

FMRXR Studio · 2026 · R&D

Ooredoo 5G Launch · AI-Driven Immersive Experience

Ooredoo 5G Launch · AI-Driven Immersive Experience

Ooredoo Tunisie · 2025 · Brand activation

DREAMING AGAIN · Lydia Lhote Lazaar

DREAMING AGAIN · Lydia Lhote Lazaar

FB Art & Event · 2025 · New media art

Le Monde Imaginaire

Le Monde Imaginaire

Commissariat Feriel Bouattour Ben Ammar · Epson · 2025 · Installation

Entangled Tatwin

Entangled Tatwin

E-FEST · Echos Electrik · 2025 · Installation

A.L.A · Listening Party and Festival de Sfax

A.L.A · Listening Party and Festival de Sfax

A.L.A · 2024 · Immersive

Gravity

Gravity

Gravity Community · 2024 · Interactive installation

Wabi Space

Wabi Space

Wabi · 2022–2024 · Live A/V

Immersive Clubbing

Immersive Clubbing

BSMNT/WABI · 2023 · Live A/V

Hide and Seek · Radhi Chawaly

Hide and Seek · Radhi Chawaly

Radhi Chawaly · 2023 · Live A/V

Don Pac · Fashion Weak

Don Pac · Fashion Weak

Don Pac · 2023 · Live A/V

Interference Light Art Festival

Interference Light Art Festival

Interference International · 2021–2022 · Festival

Djerba Explore · XVIIIᵉ Sommet de la Francophonie

Djerba Explore · XVIIIᵉ Sommet de la Francophonie

OIF / TICDCE · 2022 · Installation

Between Frequencies · DAWAN

Between Frequencies · DAWAN

DAWAN · Kamel Lazaar Foundation · 2022 · Live A/V

Ambivalence · JMC Autrement

Ambivalence · JMC Autrement

Journées Musicales de Carthage · 2021 · Live A/V

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One studio, Fullstack Brand Activation.

All services →
— S/03

From brief to opening night.

The full method →
  1. 01

    Brief

    Four questions before any concept: the date, the space, the budget range, and what the event is for.

  2. 02

    Concept

    One central idea, said in a sentence a marketing director can repeat to their own management.

  3. 03

    Technical study

    Surfaces, signal chain, power, sightlines and failure modes, studied alongside the concept, never after.

  4. 04

    Build

    The look first, usually as a shader, then the network that routes and controls it, then the hardware.

  5. 05

    Rehearsal

    The first time the image meets the real surface, brightness and distance. Non-negotiable, not buffer.

  6. 06

    Live

    On the night the work is operation: someone watches the room and steers the system as it runs.

Afterwards, the system stays an asset: the shader, the network, the runbook. The next edition, venue or campaign starts from parameters, not from a blank file.

New

AI Photobooth

Your guests, portrayed by your brand.

Runs on the booth you already have, or an iPhone: a link opens it on your screen, with your camera and your printer. Guests answer with gestures and get a high-end portrait in under a minute: editorial looks, magazine covers, movie posters, collectible cards, tarot cards or full transformations, signed with your logo, printed on site and shared by QR code. Every image is counted against your package, never beyond it.

Collectible card style
Collectible cardNew
  • Your existing booth

    Any screen, camera and printer, nothing to install

  • 16 styles

    Activated per client from the CMS

  • Your brand on every image

    Logo, print, QR sharing

  • Gesture-driven

    FMRXR technologies hand tracking, FR · EN · AR

— S/04

Trusted by leaders

LE PRO EVENTSOoredoo TunisieSamsungEpsonBYD TunisieGAT AssurancesOIFMorninglory ParisFB Art & EventInterference InternationalGoethe InstitutBSMNTCTV Productions
— S/05

Journal

All entries →
● Systems Over Spectacle

Let's create immersive experiences that ship under live conditions

Pick your industry and the service you need — we'll take you to a short brief and the request lands with the studio.

or email fmrxr.studio@gmail.com ↠